If you already recommend Rooli to another social media manager, a client, or an agency friend, you are doing marketing for free. The Referral Program on Rooli is built to reward that recommendation instead of letting it happen for nothing. Share one link, and when someone you referred subscribes and pays, you both receive a month of Rooli credit.

Here is exactly how it works, how to find your link, and what actually counts as a qualifying referral.

What the Referral Program Actually Does

You get one permanent referral link tied to your account. Anyone who signs up through that link and goes on to pay for a subscription earns both of you one month of Rooli credit. The link does not expire and cannot be edited, so you can drop it once in a bio, a proposal, or a client conversation and keep using the same one indefinitely.

How to Find and Share Your Referral Link

Step 1: Open the menu and go to Referrals

From your Rooli dashboard, open the side menu. Under the Become a Partner section, select Referrals.

Step 2: View your referral link

Your permanent link is shown in the format rooli.co/ref/ followed by your unique code. Underneath it, an Active status confirms the link is live and ready to share.

Step 3: Copy or share your link

Use the Copy button to grab the link directly, or Share to send it straight to WhatsApp, email, or wherever you actually talk to the people you would refer. Both options are sitting right next to your link on the Referrals screen.

PRO TIP

Put your referral link somewhere it will actually get used more than once, a saved reply in WhatsApp Business, your email signature, or a line in every new client proposal, rather than sending it manually every single time.

What Counts as a Qualifying Referral

This is the part worth reading carefully before you start sharing. Rooli is explicit about it directly on the Referrals screen: the reward unlocks only after payment is confirmed. Account creation, starting a trial, or connecting social accounts alone does not qualify. Someone has to actually become a paying subscriber before either of you receives anything.

Beyond that, three specific rules decide how a referral qualifies.

1. First-click attribution

If someone clicks more than one referral link before signing up, the first valid referrer gets the attribution, not the most recent one.

2. A 90 day attribution window

A prospect has to register within 90 days of clicking your link for the referral to still count. Click and register far enough apart, and the attribution window closes.

3. A paid subscription is required

Credit is issued once payment succeeds and fraud checks pass. This is the same rule as the headline requirement above, stated again as a formal condition: trials and free sign ups do not trigger a reward on their own.

PRO TIP

These rules exist to reduce fraud and prevent reward disputes, according to Rooli's own explanation on the Referrals screen. If a referral does not seem to have counted, check whether they actually completed a paid subscription, and whether they registered inside the 90 day window from their first click.

Tracking Your Referrals

The Referrals dashboard shows your activity across a few key numbers: Total Referrals, New This Month, and Awaiting Subscription for people who have signed up but not yet paid. Further down, Completed Rewards, Months Issued, and Credits Available show what you have actually earned so far.

Below that sits a Referral Funnel, walking through Clicks, Sign ups, Paid, and Rewards in sequence, so you can see exactly where people are dropping off if your numbers are not converting the way you expected. If your funnel shows clicks but no sign ups, the link is getting shared but not landing with the right audience. If it shows sign ups but no paid conversions, that is a different problem entirely, worth a direct follow up with whoever you referred.

If you have referrals sitting with a completed sign up but no reward yet, that is expected. Rooli notes an analytics delay directly on the dashboard: referral rewards can be pending while billing confirmation completes. It also notes that attribution cannot be changed once set, though support can review records if something looks wrong.

Why This Matters for Agencies and Social Media Managers

If you manage social media for a living, you are already in rooms and chats where the subject of better tools comes up constantly, another SMM asking what you use, a client wondering if there is something better than what they have, an agency owner comparing options. The Referral Program turns a conversation you were already going to have into something that pays you back.

It also compounds. Every paid referral is a month of credit, and there is nothing here suggesting a cap on how many people you can refer. A solo social media manager who refers three or four peers over the course of a year could be running Rooli on credit alone.

Getting Started

Your referral link is already active the moment you open the Referrals page, there is nothing extra to set up. Go to Referrals from your dashboard menu, copy your link, and share it with the first person who comes to mind. If you have not started your own Rooli plan yet, every plan begins with a 14 day free trial at rooli.co.

Frequently Asked Questions

How much do I earn for each referral?

You and your referral each receive one month of Rooli credit once they complete a paid subscription. Signing up or starting a trial alone does not trigger the reward.

Does my referral need to pay immediately?

No, but they do need to register within 90 days of clicking your link, and eventually convert to a paid subscription, for the referral to qualify.

What happens if someone clicks more than one referral link?

First-click attribution applies. Whoever's link was clicked first gets credit for the referral, even if the person later clicks a different referral link.

Can referral attribution be changed after the fact?

No. Attribution is immutable once set. Support can review the records if something looks incorrect, but the attribution itself cannot be edited.

Does my referral link ever expire?

No. Your referral link is permanent and cannot be edited, so you can keep sharing the same one indefinitely.

Why is my referral showing as awaiting subscription instead of a completed reward?

That means they have signed up but have not yet completed a paid subscription. The reward only unlocks after payment is confirmed, and there can be a short delay while billing confirmation completes.

Where do I find my referral link?

From your Rooli dashboard, open the side menu, go to the Become a Partner section, and select Referrals. Your link, along with Copy and Share options, is right at the top of that page.

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